A Simple Digital Presence Audit You Can Do in 30 Minutes

Audits don’t need to be complicated.

Before redesigning your website, creating more content, or launching something new, a simple review can reveal what’s already working — and what’s creating friction.

This 30-minute digital presence audit is designed to help you step back, gain clarity, and identify where to focus before doing more.

Start With Your Website (10 Minutes)

Ask yourself:

Homepage clarity

  • Can someone understand what you do in 5 seconds or less?

  • Is it clear who this is for?

Mobile experience

  • Does your website work just as well on a phone?

  • Is text readable? Are buttons easy to tap?

Calls to action

  • Is it obvious what someone should do next?

  • Contact. Book. Learn more.

If any of these feel unclear, that’s your first signal.

Review Your Social Media Presence (10 Minutes)

Open your primary social profile and check:

  • Does your bio clearly explain what you do?

  • Does your branding feel consistent across posts?

  • Are your highlights intentional and helpful?

  • Does your recent content support your actual goals?

Social media doesn’t fail because of posting frequency.
It struggles when clarity is missing.

Check for Alignment (5 Minutes)

Now look at everything together:

  • Does your website messaging match your social bio?

  • Are you sending people to the right place?

  • Do your calls to action make sense across platforms?

Misalignment creates hesitation — even when content looks good.

If this quick audit reveals bigger gaps or unanswered questions, Foundation First helps small businesses review their website, Google presence, and marketing structure in a more complete, strategic way.

Identify the Biggest Friction Point (5 Minutes)

You don’t need to fix everything at once.

Ask yourself:

  • What feels most unclear right now?

  • Where are people most likely getting stuck?

  • What one change would create the most clarity?

That’s where progress starts.

What to Do After the Audit

If your review surfaced clarity gaps, that’s normal.

Most businesses don’t see these issues because they’re too close to the work.

This is exactly why we start with Foundation First — a structured audit that looks at your digital presence as a whole before creating anything new.

If you’d like help reviewing your digital presence, book a Foundation First review and we’ll walk through it together.

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Why January Is the Best Time to Review Your Website and Social Media Presence